The Work Index by Flexa

folk

Folk is a relationship-focused CRM designed to help businesses build genuine connections and close deals.

https://www.folk.app/
5.8

/10

Transparency ranking

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Description

Folk is a relationship-focused CRM designed for businesses to build genuine connections with prospects and partners. They prioritize simplicity and ease of use, offering a lightweight, customizable platform powered by AI. Folk's mission is to disrupt the traditional CRM industry by providing a collaborative workspace where teams can manage their relationships effectively. The company emphasizes a people-first approach, reflected in their fully remote team, transparent salary structure, and focus on team culture and experience.

Folk caters to a variety of user needs, including agencies, sales teams, partnerships, startups, and venture capital firms. They offer a range of features such as prospecting tools, pipeline management, 1-click enrichment, integrations, messaging, and sequences. Their user-friendly interface and AI-powered features aim to simplify outreach, nurture relationships, and ultimately drive new business. With a growing user base and positive feedback from clients, Folk is establishing itself as a leader in the next generation of CRM solutions.

Flexibility

Folk is a fully remote company with a focus on European time zones. While the team is geographically distributed, the company values in-person interactions and aims to minimize geographical distance. Team members can choose to work from home, a co-working space, or the company's Parisian offices. Folk covers travel expenses for team members to visit the Parisian HQ up to twice a month.

Remote

Benefits

Folk offers generous benefits to its employees, including 9-10 days of paid time off annually, in addition to the standard 25 days, a 50% reimbursement for monthly lunch, and a 50% coverage of health insurance for both employees and their families. The company also provides a 50% reimbursement for public transportation subscriptions, Apple equipment, a monthly remote set-up budget, a co-working budget, a gathering budget for team members, a quarterly team event called folk-off, four optional wellness days, and fully paid parental leave for both birth and adoption, including an extended second parent leave.

Enhanced parental leave

Mission

folk is a CRM that focuses on building genuine connections and fostering lasting relationships. It aims to help businesses reach the right clients at the right time, nurture long-term connections, and drive new business. Rather than focusing on impersonal automation, folk emphasizes a people-first approach, simplifying the CRM experience and making it easy to integrate with other tools.

Automation
Data-driven
Disruptor
Improving quality of life/health

Culture

folk fosters a people-first culture that prioritizes transparency, collaboration, and a focus on building genuine relationships with clients. The company values a positive and supportive work environment, prioritizing team bonding through regular events and offsites. They believe in empowering employees through a transparent salary grid and equity plan, as well as offering flexible work arrangements with a remote-first policy. Overall, folk emphasizes a collaborative and inclusive work culture where individual contributions are valued and recognized.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fun
People-first
Progressive
Supportive
Transparent

DE&I

Folk emphasizes a people-first approach, prioritizing genuine connections and diversity within their team. This commitment is reflected in their transparent salary grid, which values impact over traditional hierarchical structures. They are actively building a welcoming and inclusive environment for all, fostering a sense of belonging through open communication, shared goals, and regular team gatherings. While based in Europe, they are proactively working to scale their team geographically and ensuring equitable opportunities for all.

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